I don’t really let things bother me,
but last nights ITV programme on why the nation can’t lose weight
& why we are getting fatter just got me shouting at the screen.
In fact, I had to turn it of.
I realised that I actually don’t watch that
much TV anymore.
And, as a “former” newshound – I “used” buy a daily paper
and be addicted to the news, but over the last 12 months
I’ve stopped.
The Mainstream media is SO powerful in the UK.
Most of the general public believe everything
they read in the daily papers
and see on TV about diet & exercise.
And the mainstream media, at this point,
doesn’t want to listen
to experts in the fitness industry.
We have journalists with no fitness, health,
weightloss expertise, qualifications
or knowledge trying out diets and giving their opinions.
We have celebrities with no fitness, health,
weightloss expertise, qualifications
or knowledge promoting diets and giving us their “TIPS”
So, no wonder the country IS getting fatter
the general public
are listening to the wrong people….
but they don’t really have a choice.
They are being fed a constant stream of ineffective
outdated information, advertising and marketing.
As FITNESS PROFESSIONALS we ALL HAVE to keep chipping away.
Social Media is where we can really supercharge and
elevate our message.
Get on your Social Media platform and SHINE.
Treat your Facebook, Twitter and YouTube like your
own TV channels,
filled with inspiring images, information,
REAL TIPS, news, lifestyle
information.
Think of your Instagram as a glossy magazine
filled with beautiful images that your
audience flips through every day.
Get your authentic & educational messages out
on Social Media every day and elevate
YOUR brand and what YOU stand
for in the fitness industry.
YOU can do this.
YOU can deliver life changing information
and help more & more people
lead happier, healthier life’s by super charging
your own message
via Social Media.
One of my franchisees said to me this week
” If I put how wonderfully well my clients are doing
people will think Im showing of or bragging”
“I’m always holding back on SM for fear of what
other people will think”
I wrote an email earlier this week about STOP
letting what YOU THINK others think about you
dictate how you run your life or business.
Fill your Facebook with POSITIVITY and people will find you.
Don’t be afraid to be YOU on TWITTER and spread your expertise.
Lets ALL keep chip, chip, chipping away
I KNOW we will get there.
I’m looking forward to reading all of your
positive status updates today.
Todays affirmation is “ I CAN Make A Difference”
Every single status update,
every tweet, every Instagram pic
has the potential to help & motivate
one of your friends or fans.
I think that is SO POWERFUL.
Have a wonderful Friday and SHINE!
Love Always Rachel
Please Tweet me @RACHELHOLMES
I think the link was broken in yesterdays newsletter
so I have extended
the HIIT Stability Ball Programme
& Resistance Band Programmes
of DVD, Music and Workbook special
offer for another 24 hours.
Here is the correct link for you to grab it with 50% Discount
https://www.choreographytogo.com/ksfl-programmes/
And for Kellys Pre-Hab Tour link was also broken so here is the link
to book onto our new Fitness Pilates Tour
https://www.choreographytogo.com/workshop-booking/fitness-pilates-focus-2013/
NEW DOWNLOADS – I have uploaded 4 new video downloads onto C2GO
Check them out here https://www.choreographytogo.com/choreography/latest-downloads/
Including Chair Based Workouts/Kettlebells/Wrist Strength/new Training Methods