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Fitness Business Marketing Ideas

Fitness Business Marketing Ideas – For Daily Business & MARKETING help join my SUPPORTERS membership

I’m sharing my essential marketing checklist with you. I ALWAYS stick to this list each week—without it, I tend to go off track, even after all these years!
Marketing is all about consistency. Just like fitness, it’s the daily and weekly actions that truly make a difference.

Marketing Tips
1 Send Out a Newsletter to all clients.
2 Plan a Weekly Theme for social media: Are you building your audience or promoting a new class/programme?
3 Create a Timetable Graphic for the week with booking details—post everywhere.
4 Update Your Groups with new goal-setting tips.
5 Schedule IG and FB posts for the week.
6 Instagram Tip: Static posts are showing up more in feeds, so maximise this.
7 Promote New Classes: Go live or post a video introducing new classes or courses.
8 Go LIVE or film a quick video talking about this week’s classes or PT slots.
9 Update Your Website & Google My Business/Google Business Suite.
10 Collect Testimonials and share on stories with links to your classes.
11 Call to Action: Ensure every post directs viewers to take action, like booking or engaging.
12 Check Sales Pages & Booking Links to make sure everything works smoothly.
Just one hour of focused marketing planning can make a huge difference in your week’s success!

WHAT Are you marketing?
• List your offerings: Make a list of classes, PT packages, and services, with descriptions and booking info.
• Create visuals in Canva for each class or session.
• Use this checklist for places to post your promotions:
Social Media Checklist – WHERE are you posting and marketing (you don’t need to pst on all these but these are the channels open to you).
• Facebook Business Page
• Facebook Personal Profile (great reach right now if you are promoting local classes)
• Facebook Feed
• Facebook Stories
• Create a Facebook Event for local classes
• Facebook Live – THE BEST MARKETING tool
• LinkedIn
• Instagram Feed (static or carousel posts)
• Instagram Stories (use stickers & link to booking page)
• Instagram Highlights
• Instagram Live
• Update Banners on Facebook & YouTube channels
• YouTube Shorts
• Nextdoor App (ideal for local businesses)
• Local Facebook Community Groups (check group rules)
Digital Assets to Create:
• Written posts
• Canva graphics
• Videos
Offline Marketing Ideas:
• Posters, Flyers, QR Cards
• Business Cards
• Leaflets in book bags
• Branded Merchandise
• Networking at local events
• Live Workshops and Events

You don’t have to do ALL of this but there are so many ways to market your services I hope this helps.

If you have any questions, feel free to send me a WhatsApp of join my SUPPORTERS membership and I will help you its only £6.99 a month cancel at any time.
Have a wonderful Monday.

JOIN THE SUPPORTERS https://www.choreographytogo.com/register/supporters/

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